Pippit is an AI-powered content creation platform developed by CapCut, designed to help businesses, creators, and marketers produce high-quality marketing materials efficiently. It offers a suite of tools that enable users to generate videos, images, advertisements, and avatars with ease.

It automates the process of making marketing materials—videos, product images, social content—using advanced AI tools that turn your product listings, images, or simple text prompts into polished, publish-ready assets.
Key Features of Pippit by CapCut
1. AI-Powered Video Creation
Create scroll-stopping product videos in seconds. Just upload images or drop a product link—Pippit handles the script, visuals, and voiceover automatically, making high-converting videos effortless.
2. Smart Product Photo Generator
Generate studio-quality product images in bulk using AI. Perfect for Shopify, TikTok Shop, Amazon, and other platforms—no photo shoot needed.
3. Lifelike AI Avatars & Voices
Choose from a diverse library of realistic AI presenters and voice styles to bring your videos to life. Great for tutorials, ads, and brand storytelling without hiring talent.
4. Automated Publishing & Scheduling
Plan, schedule, and auto-publish your content across social platforms like TikTok, Instagram, and YouTube. Stay consistent and save time with built-in social media tools.
5. Performance Insights & Analytics
Track how your content performs with clear, actionable metrics. Optimize campaigns based on real data to boost reach and ROI.
6. Designed for E-commerce & Marketing Teams
Whether you're a solo creator or part of a growing brand, Pippit is built to simplify content creation, reduce costs, and scale marketing output with ease.
If you're a business trying to grow on platforms like TikTok, Instagram, or Amazon, you know how time-consuming and expensive it can be to create engaging content. Pippit changes that by offering:
- Convenience: Everything is browser-based, with cloud storage and auto-publishing tools.
- Speed: Create video ads, product demos, or photo campaigns in minutes.
- Scalability: Batch-generate content for hundreds of products at once.
- Affordability: Replace expensive photoshoots and production teams.
Pippit is like having a creative studio powered by AI. If you're looking to scale up your visual marketing without spending a fortune or learning complex tools, Pippit by CapCut is one of the most promising platforms out there—especially for TikTok-driven commerce.