9+ Best Email Subscription Popup Plugins for WordPress in 2020

Optinmonster – Popup and Subscription


Over the years, we found that many businesses struggle to collect emails simply because the tools aren’t easy to use and are far too expensive. So we started with a simple goal: build powerful enterprise-level technology to help businesses grow their customer base and revenue. Instantly grow your email list, get more leads and increase sales with the #1 most powerful conversion optimization toolkit in the world.

OptinMonster generates more subscribers, leads and sales from the traffic you already have. All it takes is 3 simple steps…

Growmatik – Marketing Automation and Personalization

Growmatik – Marketing Automation and Personalization

Growmatik automates your marketing and personalizes your customer experience across their journey by highly-personalized web pages, emails and popups.

  • Automate all marketing activities in one dashboard
  • Discover the customer journey
  • Segment audience based on behavior and interests
  • Personalize website content as unique as your visitors
  • Send the right email to the right audience at the right time
  • Display highly-targeted and more personal forms and popup


A robust marketing automation solution that utilizes user types and behavior to personalize your message for every touchpoint (emails, popups, website content) – and all this syncs up with each other.

Marketing tools currently on the market are disconnected and fragmented and address only on one or two touchpoints. And the majority of the available tools are simply not natively integrated with WordPress/WooCommerce.

Growmatik is the meeting point between personalization, marketing and automation in WordPress. It’s a marketing solution that uncovers user behavior, stages and attributes of their journey on a website and uses this information to automatically deliver personalized emails, popups, website content and more.

Interactive Popup Library by Crocoblock

Interactive Popup Library is a set of 50+ responsive popups for content gamification on any
Elementor website. The popups provide an interactive experience thanks to 4 different
switch types: Click, Scratch, Peel, and Slide Out. One of the game-changing advantages is
an opportunity to fully customize your popup:

● Animate the popups with 13 existing animation effects.
● Set the popup open event using one of 6 options available.
● Decide whether to show it once or multiple times.
● Show the popup on all website pages or on a certain one.
● Style up premade popups with the help of easy drag&drop JetElements plugin and
Elementor widgets.

For those who work with WordPress and Elementor, this bundle of popups is a real time-
saver. Moreover, with the help of JetPopup plugin, you can create a popup from scratch and
fill it in with all essential elements.

Hustle Marketing, Social Share, Email Opt-in Form, and Popup Plugin

Hustle Marketing, Social Share, Email Opt-in Form, and Popup Plugin
Hustle Marketing, Social Share, Email Opt-in Form, and Popup Plugin

Create targeted marketing campaigns, keep customers from leaving your site, and build your mailing list with WordPress PopUp – it’s an incredibly easy to use and completely free popup plugin for WordPress.

Use the WordPress PopUp builder and create beautiful popups without touching a line of code. Choose style, color, and position, select your target audience, embed images and signup forms, and set when your popup should appear.


Hustle integrates with all the popular email services. Just connect your account and start collecting new subscribers.

  • AWeber
  • ActiveCampaign
  • Campaign Monitor
  • MailChimp & MailChimp groups
  • Constant Contact
  • ConvertKit
  • GetResponse
  • Hubspot
  • Sendy
  • Mad Mimi
  • Mautic
  • Infusionsoft

Getsitecontrol – beautiful email subscription popups for WordPress 

With Getsitecontrol, you can create stylish email subscription forms for your WordPress website within minutes. It brings a versatile popup editor, tons of design customization tools, and over 30 email marketing software integrations. 

For those in a hurry, there is a large gallery of pre-designed templates featuring modal popups, fullscreens, slide-ins, sticky bars, and panels. If you prefer creating popups from scratch, there is an intuitive dashboard with multiple layout templates, a CSS editor, and a mobile appearance editor. You can also import visuals directly from the Unsplash image library or from GIPHY (or from your PC, of course).

Getsitecontrol also allows you to create multi-page popups, add an autoresponder message for every new subscriber, and decide precisely when and where to display the popups using targeting settings.

Getsitecontrol key features:

  • Pre-designed email subscription popup templates
  • Easy style customization, CSS editor
  • Perfect mobile appearance
  • High-quality image gallery from Unsplash
  • Flexible, multi-level targeting
  • Exit-intent technology
  • Integration with all the popular email marketing software
  • Easy-to-use autoresponder (great for delivering lead magnets)
  • Real-time performance statistics
  • A/B testing 

Capture and Convert

Capture and Convert
Capture and Convert

Capture & Convert is a plugin that can be used in a number of ways. It comes with 5 “widgets”, each servicing a different area of your marketing goals. Their “Email to Unlock” widget can be used as a lead generation form, newsletter form or a to promote an ebook. The best part about Capture & Convert is you get access to 4 other widgets as well. Share to Unlock, Follow to Unlock, Floating Widget and Call to Action Widgets are all included in the same plugin.

Popup Maker – Responsive popup, Exit Intent Pop up, Email Optins, Autoresponder & More

Popup Maker
Popup Maker

Popup Maker can rocket the efficiency of your products, the attractiveness of your website, the flow to your website, the traffic at your social accounts, the flexibility of your projects, the number of your core customers, the ease of usage of your website, the lightness of perception of your product and website.

With the smart tools of Popup Maker, you can add needed elements and create a popup which can contain elements like: Image popupCountdown popupHTML popupVideo popupSubscription popup (with quick sending Newsletter opportunity), Contact popupSocial popupIframe popupAge restriction popupOptin formsSpinner popupFacebook page popupGoogle map popup. You can even mix them in one popup, including several elements in one popup. So you can have a Subscription popup with Countdown, or an Image popup with Social buttons – it’s all up to your imagination.


  • Create and manage as many popups as you want
  • Create a popup using our awesome templates
  • Popup look and feel customization
  • Popup animation effect customization
  • Beautiful opt-in forms
  • HTML popup – create a popup with custom HTML content
  • Mailchimp popup – collect subscribers for your newsletter, which will go straightly to your Mailchimp lists.
  • Facebook page like element – make your service more popular in social network with a Facebook popup.
  • Google Maps popup – show your company address, or other important locations inside popup, via Google maps interactive element.
  • PayPal popup – make the payment process easier on your store, offer one-click payment method via PayPal button inside popups.
  • Image popup – create a promotion pop up with an image
  • Iframe popup – specify a site url which should be loaded in a popup
  • Video popup – embed YouTube, Vimeo and Daily Motion videos inside a popup
  • Social popup – open social share & like buttons in a popup. Almost all social networks are supported: Facebook, LinkedIn, Twitter, Google Plus, etc.
  • Age restriction popup – sometimes the content of specific website might be inappropriate for certain audiences. In these cases, users may not be able to view the content until they pass the age confirmation pop up
  • Countdown popup – the most flexible way to contact your customers. For instance, your site is under construction and you are planning to open it for a specific time. Therefore, you may just create a countdown popup and fully inform your customers
  • Subscription popup – the easiest way to create an efficient connection between users and website owners by using a optin forms. With this simple popup solution, you can quickly collect subscribers in a very pleasant and elegant way. All the subscribers are kept in the Subscribers section, and you can export the list, or delete the subscribers you wish
  • Contact form popup – this popup content allows the visitors of your website to write you a message right from the popup
  • Spinner popup – make the selling process fun for your customers. Offer different discounts, free shipping, free gifts and many more enticing stuff to encourage your users for more sales. Create beautiful pop ups with the spinner pop up element from scratch, or select our lightbox templates to go easier!

Sumo – Boost Conversion and Sales

Sumo – Boost Conversion and Sales

We just updated our pricing! Use Sumo for FREE and only pay when you get more customers.

Sumo is the most powerful tool to grow your email list, increase conversions, and generate more sales for online businesses. More than 37,000 online businesses use Sumo to convert more purchases and delight their customers.

Here’s what Sumo can do for you:

  • Grow your email list with timed popups across your site
  • Schedule one-off marketing emails or email drips to communicate with your subscribers
  • Ecommerce integrations and features to win back customers who abandon their cart and increase average order value
  • See the ROI from every email subscriber and sale you make


“Quick update after two months using Sumo – it has helped me generate $20k+ in sales already and it’s only been live for a few weeks! That’s almost $500 A DAY extra!” — Love Aroma

“Sumo is a great platform. ROIs are transparent, and it provides great flexibility for advanced campaign strategies.” — Loly in the Sky

“I am actually mad at myself for not buying this sooner. My email signups are now around 8% (it used to be 1.3%) and people have bought after signing up!” — JJ Caprices

Popups, Welcome Bar, Options and Lead Generation Plugin – Icegram

Icegram is the best plugin to easily create beautiful optins and call to actions of your choice, show them to targeted visitors and convert them to customers and fans.

Icegram eliminates the need to hire a developer. You can easily set it up within minutes and start recording results right away.

Icegram is full-featured, easy to use, trusted by 40,000+ users.

Create unlimited popups of every type you need and customize every popup from theme and position to targeting and cookies.


Icegram is not the typical optin / list-building / email subscription plugin. You can do a lot more than that along with optins!

  • Easily Grow Your Subscriber List: Show attention-grabbing, high converting email opt-in forms and build your subscriber list.
  • Instantly Drive Traffic: Display powerful call to action (CTA) buttons and drive visitors to any page you like.
  • Start Engaging and Converting Visitors: Grab visitors’ attention, make an announcement, engage them to reduce bounce rate or offer them any other call to action.

Email Subscription Popup

Email Subscription Popup
Email Subscription Popup

Wp Email Subscription is a plugin that can be used as a newsletter subscription. This is very easy to use the plugin. Admin can set if newsletter modal should appear for each unique visit for any page or home page.Admin can also set link for newsletter signup. When click on the link the modal popup of newsletter signup will appear. This plugin provides full customization of each and every label messages and error messages. This plugin can be used for any website localization.

Additionally, admin can view the list of subscribers and also can delete selected subscribers. Admin can send a mass email to subscribers. Admin can also view the list of unsubscribers. This plugin also can be used for responsive sites.


If you’re looking to grow your list, then PopupAlly is the no-fluff free WordPress popup plugin for you. With built-in advanced features this lightbox popup plugin allows you to build your list as people are about to exit your website.

Exit-intent popups allow you to capture lost visitors and have been shown to increase conversion by over 300%. PopupAlly allows you to create advanced popup signup forms in under 5 minutes, even if you don’t know code. PopupAlly’s visual editor allows you to customize the look-and-feel of your popups with an instant preview, saving you lots of time.

Beyond popups, with PopupAlly you can also design an optin box that’s embedded anywhere on your site like in your sidebar, below your blog posts, or under your header as a horizontal opt-in.


Let’s take a look at the different features that make PopupAlly worth adding to your site… and the many ways that this free popup and optin box plugin can help you build a strong subscriber base.


PopupAlly and PopupAlly Pro are both mobile responsive, which means that you don’t have to worry about bad user experience for those on tablets or mobile phones. With PopupAlly, each template comes in 3 sizes that are easily tweaked to look good on smaller screens.

With PopupAlly Pro, you can add an unlimited number of screen sizes, so if you wanted to show a totally different opt-in form or popup on a different device – you could do that!


Ever wanted to have a horizontal optin form across the top, bottom, or below the navigation section on your WordPress website? Now you can! With PopupAlly you can use the horizontal optin box template and have people joining your list without taking up a ton of real estate on your site.

Plus, PopupAlly is compatible with any theme – so it will look good and fit with your existing set up.


Not sure about using a popup on your site? With PopupAlly, you can choose when a popup appears… whether it’s after a certain amount of time of your site, or right before someone is about to leave.

The exit intentionality feature is extremely effective, because it doesn’t interrupt your readers and visitors but it helps you capture their attention and their email address, before it’s too late!

Further reading: 11 Of The Best List Building Plugins For WordPress In 2017